Social Media Ads
Marketing is the process of promoting a company’s products to the appropriate target audience in order to increase its sales. We proceed with strategic advertising actions in the distribution channels we have defined, having first conducted market research and defined the target group.
Promoting your business in the right way is the challenge we love to accept.
Highly qualified marketeers follow marketing trends and prepare strategic actions that will bring about a significant increase in the turnover of a business.
characteristics
Social media advertising involves brand-wide actions and is based on continuous data analysis, such as a business’s content, the way the public interacts with it, as well as its competition.
The social networks we choose for advertising differ based on the content of a company and the target audience. Therefore, after analyzing the data and defining the appropriate strategy, one or more social networks are selected.
For example, some of the social networks worth investing in for a business to advertise are Facebook, Instagram, TikTok, Linkedin, Youtube, but there is no limitation for others.
methodology
The reality is that marketing in general, but especially the management of ads on social media, are not just actions undertaken by a single marketeer.
It involves actions that involve various specialties and is managed by an integrated project team, which consists of experienced and qualified marketeers, copywriters, UI/UX designers and web developers.
The methodology we have defined and is effective is the following:
First, it’s important to understand your business, so we’ll need a presentation from you.
After we fully understand your needs, our team conducts market and competition research to define the appropriate strategy to execute the actions.
Afterwards, we define the appropriate plan at a predetermined interval and perform the corresponding actions
Throughout the interval we monitor the performance of the ads and intervene when and where necessary.
After the predetermined period, we give you a report of the results of the work, and define a new plan.
